Proluxur is pleased to announce the launch of its official website, proluxur.com, marking an important milestone in its mission to make international real estate investment more accessible, transparent, and professionally supported.
Launching with a carefully selected portfolio of Georgian real estate developments, Proluxur introduces a platform designed for European investors seeking opportunities beyond their domestic markets.
Rather than operating as a conventional property listing portal, Proluxur focuses on connecting investors with selected developers, providing clear project information, local market insights, and a more personalized approach to discovering international real estate opportunities.
Building relationships with Georgia’s leading developers
Ahead of its launch, the Proluxur team has been actively engaging with established and emerging real estate developers across Georgia, conducting in-person meetings, evaluating developments, and exploring opportunities for international collaboration.
Its initial network includes:
- Silk Development – Developer behind Silk Towers, a landmark mixed-use waterfront project in Batumi, designed in collaboration with Kengo Kuma & Associates.
- Ambassadori Island Batumi – An ambitious island development combining premium residences, hospitality, recreation, and waterfront infrastructure.
- Alliance Group – An established Georgian developer recognized for its large-scale residential and hospitality-integrated projects.
- Metropol – A premium development company delivering contemporary residential and mixed-use projects in Batumi and Tbilisi.
- NEXT Property – An international real estate developer with a diverse portfolio of residences, hospitality projects, and investment properties.
- Gumbati Group – An experienced developer specializing in residential and investment-oriented projects along Georgia’s Black Sea coast.
- Guru Holding – A Georgian development company creating residential and resort properties in Batumi and the surrounding coastal areas.
- OKTO Group – A developer focused on contemporary residential investment opportunities in Batumi.
- ONE Development – A real estate development company combining residential living, hospitality concepts, and investment-oriented properties.
These relationships represent the foundation of Proluxur’s approach: prioritizing direct communication, project understanding, and long-term cooperation over the volume of listings.
A more considered approach to international property investment
Georgia has emerged as an increasingly interesting destination for international property buyers, supported by continued development, a business-friendly environment, and a diverse real estate market.
However, investing in an unfamiliar country requires more than identifying an attractive property.
Proluxur aims to help bridge the distance between international buyers and local developers by offering a clearer view of available opportunities, facilitating communication, and supporting a more informed property selection process.
Through its digital platform and local relationships, Proluxur brings together project discovery, market knowledge, and international accessibility within a single experience.
Developed in collaboration with Ziken Labs
The launch of Proluxur’s digital identity and website has been supported by Ziken Labs, an international creative, marketing, and technology company specializing in brand development, digital experiences, and growth strategies.
Ziken Labs has contributed to building Proluxur’s brand positioning, visual identity, and digital infrastructure, establishing a distinctive presence designed around clarity, credibility, and a premium user experience.
This collaboration reflects the importance of combining strong commercial relationships with strategic design and technology to create a more effective connection between developers and international audiences.
The beginning of Proluxur
The website launch represents the first public step in Proluxur’s development.
With an initial focus on Georgia, the company is establishing the foundations for a curated real estate platform centered on meaningful developer relationships, project quality, and investor confidence.
